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Content Development Manager

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Job Title Content Development Manager
Contract Type Permanent
Industry
Salary £35 - £40K Per Annum
Start Date ASAP
Duration
Our Reference Q87861
Who to Contact Quest Seach Selection - trs.72104.4032@quest.aplitrak.com
Job Advertised about 5 years ago

Job Description

A leading UK retailer is looking to add a Content Development Manager to its successful E-commerce Team playing a pivotal role across all digital channels and developing the customer journey by optimising digital content to maximise conversion. The successful candidate will be expected to: * Manage Content Editors and creative agencies while reviewing content against KPI’s identifying and implanting improvements to increase conversion rates * Work cross-functionally to identify problem areas in the customer journey and develop testing plans that utilise tools (e.g. A/B & MVT testing) to optimise the customer experience * Work with a range of teams to capture customer feedback and leverage this insight to drive continuous improvement of online content. This should also include competitor reviews to identify and integrate best practice. The ideal candidae will have: * A strong background in Website Content Management with a good understanding of technology which impacts web design and functionality * Solid analytical skills with a good understanding of analytical software such as Adobe Omniture. Also a good HTML knowledge to manipulate content and administer within CMS. * Good copywriting skills and an excellent understanding of retail websites and the importance of customer usability. In return, as well as the usual company benefits, you will be working in an exciting environment with the potential to develop your skills for a career that fits with your own aspirations. If this sounds like the role for you, please apply now.

Ref: Q87861 | Published: about 5 years ago

THIS JOB HAS EXPIRED

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