CRM Manager – Fashion

CRM Manager – Fashion

Ref: JO-2204-110057 | £37000 - £43000 per annum + + Bonus + Benefits | Location:London, England | Added:15/04/22

Quest Search and Selection is partnering with this lifestyle, British fashion brand that has been established for 10 years and have a real focus on sustainability and a goal to upscale the business in an ethical way. This business has had recent investment and are currently on a upward trajectory of growth.

In this CRM Manager position you will be contributing to and influencing the CRM strategy encompassing email, automations, direct mail, referral & life cycle reporting with the support of two direct reports as well as an external agency.

Key responsibilities for this CRM Manager role –

  • Developing a new and effective CRM contact strategies from concept to execution
  • Working daily with the Emarsys platform
  • You’ll be involved in various projects to encourage customer loyalty
  • Elevating CRM reporting to the next level.
  • Delivering the content plan for e-mail and direct marketing campaigns
  • Ensuring the correct brand positions
  • Utilises daily CRM insights to drive both retention
  • You will utilise their CRM platform for targeting, journey building, triggers, sequencing and a/b testing
  • To deploy and optimise automated lifecycle journeys
  • Involved in audience segmentation for both tactical targeted promotions and automations.

To be successful in this CRM Manager position –

  • 4+ years experience of CRM / Email marketing either as a Manager or Senior CRM Executive.
  • You will have built up experience of and an ability to prioritise and coordinate multiple projects, stakeholders and team members simultaneously.
  • You must have experience working with a CRM platform just as Emarsys or something similar.
  • Utilising your ability to articulate and translate data you will measure and provide insight on a weekly and monthly basis on the performance of CRM channels
  • Has experience of the design & implementation of multichannel campaigns
  • Desirable to have experience in using 1st party data sets for targeted paid social advertising and search campaigns.
  • A great communicator who enjoys collaborating across multiple teams
  • Strong numerical know-how for reporting and analysing stats

Benefits of this CRM Manager position –

  • A business that is expanding and pushing on with growth plans
  • 25 days holidays
  • Staff discount
  • Various perks and benefits
  • Working for an ethical & sustainable brand

If you are interested in this position and you have the relevant Social Media experience in a fashion brand, please send you cv details today quoting the reference JO-2201-109832.

We request that candidates send their CV as a Microsoft Word document where possible.

Quest Search and Selection is acting as an Employment Agency in relation to this vacancy.

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